At Pure Real Estate, we understand the importance of marketing your rental property effectively in order to attract the best possible tenants at the best possible price.
That’s why we approach marketing your premium property as if it were for sale, employing a range of strategies to showcase its value and appeal to potential renters.
Unlike the industry norm for rental listings, which typically would be compromised of 6-10 photos, we instead list our premium rentals with sales quality photos that showcase the property at its very best. Our Marketing team typically produce 20/25 photos of the property to ensure we showcase as many of its features as possible. Within this we also use aerial drone photography to showcase the property from above as well as to highlight any nearby points of interest.
Overall, using sales quality photographs to showcase your rental property can help you stand out in a crowded market, accurately represent the property, reach a wider audience, and convey a sense of professionalism.
We also offer high end property videos to further enhance the properties marketing and online presence. We do this because it allows potential renters to get a better sense of the space. They can see the layout, the finishes, and the surrounding area, which can be especially helpful for those who are unable to visit the property in person.
Video is a more engaging and interactive medium than text or still images. It captures attention and holds it longer, making it more likely that potential renters will watch the entire video and get a full understanding of everything the property has to offer. It’s also easy to share on social media and other platforms, which can help you reach a wider audience and increase the chances of finding the perfect renter.
Overall, we find using video to advertise your property can help to showcase the property to its fullest potential, allowing your listing to capture attention, stand out in a crowded market, and reach a wider audience.
In addition to video, we offer 3D Virtual Tours which has several benefits for potential renters.
First, it allows potential renters to get a more immersive and interactive view of the space. They can explore the layout, look at different features and finishes, and get a feel for the flow of the space, all from the comfort of their own home. This can be especially helpful for those who are unable to visit the property in person, or who live far away.
Second, a 3D virtual tour can help you stand out in a crowded market. With so many options available, it can be tough to get noticed. A 3D virtual tour can help your property stand out and make a strong impression on potential renters.
Third, a 3D virtual tour can save you time and effort. You won’t have to schedule in-person showings or meet with potential renters at the property. Instead, they can explore the space on their own and contact you if they’re interested. This can be especially useful for properties that are in high demand or that are located in areas with limited availability.
Fourth, a 3D virtual tour can help you attract more qualified potential tenants . By giving potential tenants a detailed and interactive view of the property, you can help them determine whether the space is right for them before they commit to an in person viewing.
Overall, using a 3D virtual tour to showcase your rental property can help you reach a wider audience, stand out in a crowded market, save time and effort, and attract more qualified potential tenants.
A well-written script can be a valuable tool in marketing your property. It can help you organise your thoughts and ensure that you’re clearly and effectively communicating the key points about your property to potential tenants.
A script can help you craft a compelling narrative around your property, positioning it as the perfect solution to the needs and desires of potential tenants and making an emotional connection with them.
Finally, we’ll work with you to determine the best pricing strategy for your rental property, taking into account market conditions, comparable properties, and your goals as a landlord. By accurately pricing your property, we can help you minimise vacancy periods and maximise your return on investment.
At Pure Real Estate, we are committed to marketing your rental property in the most effective way possible to help you achieve your goals as a landlord. Contact us today to learn more about our services.